Who Gets Paid When Insurance Gets Smarter?

As AI makes insurance cheaper to arrange and operate, value can move across the chain - toward customers, platforms, specialists, carriers or new intermediaries. Who gets paid depends on competition, bargaining power and the commitments each participant can still defend.

Illustration of AI reshaping insurance value across customers, brokers, carriers, platforms and recovery providers.
As AI makes insurance cheaper to arrange and operate, value can move across the chain - toward customers, platforms, specialists, carriers or new intermediaries. Who gets paid depends on competition, bargaining power and the commitments each participant can still defend.

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